Rebranding Strategies: It’s Okay to Refresh Your Logo
We’ve had numerous instances where clients have come to us in need of a complete rebrand, but are hesitant to touch their existing logo. Whether their brand is tired and needs modernizing, ownership...
View Article2019 Social Media Comparison Infographic
Last Updated: January 2019 Editor’s Note: We will attempt to keep this updated roughly every six months. Check back for updated statistics. Thanks to everyone who has contributed feedback to keep this...
View ArticleLeverage Recognized as a Top Creative Agency – Best St. Louis Branding...
DesignRush, an online marketplace connecting brands with agencies, analyzes and ranks hundreds of agencies to help brands find top full-service agencies, web design companies, digital marketing firms...
View Article2019 Marketing, Design + Technology Events You Won’t Want to Miss
We’re making a concerted effort to stay up on and attend more local industry events (and a few non-local) this year. It only made sense to put together a calendar of upcoming design, technology,...
View ArticleWebsite Redesigns: Before & After
With U.S. adults spending 3 hours and 48 minutes a day on computers, tablets and smartphones and 62% of that time attributed to app/web browsing on smartphones (MarketWatch) – your website is clearly...
View ArticleDon’t Be Afraid of Failure
This is a ‘buzz phrase’ that’s been around for what feels like the history of time, but it seems like I’ve seen this phrase around the internet more and more lately. Whether it’s a quote on social...
View ArticleIs Your Site Built with Accessibility in Mind?
Digital accessibility is officially defined as the inclusive practice of ensuring there are no barriers that prevent interaction with, or access to, websites on the World Wide Web by people with...
View ArticleThe Power of Video for Your Marketing Mix
When considering where to allocate your marketing budget you’ve got a lot of choices – undoubtedly search, social, and your website are likely at the top of your list – focusing on these tools are all...
View ArticleA Client’s Role in a Project
So you’re ready to start a project with us. We’ve kicked the project off with an exploration session where we’ve learned about your company, your competition, your project expectations and goals. We...
View ArticlePushing Brands to Think ‘What If’
If a business has done things a certain way for many years, it’s often difficult to get them to think about bigger possibilities outside of what they’ve been doing. Because if it’s working—why fix it,...
View ArticleVirtual Marketing, Design + Tech Events
Our industry is constantly changing, which is why it’s so important to continually improve our skill set and stay up to date on the latest trends, tips, and tools. Attending events and collaborating...
View ArticleLeverage Earns Two Regional Web Design Awards
We’re proud to announce Leverage has been recognized recently for two regional web design awards–Best Web Designers in St. Louis and 2020 Best of Chesterfield in the category of Website Design. We know...
View ArticleMuzli Review
If you’re a designer (or developer for that matter) and haven’t added the Muzli extension to your Chrome browser yet–I recommend doing it…now. Muzli isn’t new–it’s been around for at least a couple of...
View ArticleCreating a Web Experience for Muros
Designing a website is much different than designing for print because your audience is not only viewing it, but interacting with it. It’s this experience that makes a website design much more than...
View ArticleCareer Lessons: A Look Back and Forward
In light of our company’s 10 Year Anniversary, I’ve done a bit of reflecting on my time with the company and really my overall career. I’m going to age myself here, but over the 14 years I’ve been...
View Article2022 Social Media Comparison Infographic
Last Updated: July 2022 Editor’s Note: We will attempt to keep this updated roughly every six months. Check back for updated statistics. Thanks to everyone who has contributed feedback to keep this...
View ArticleBrand Guidelines: What, Why & How?
Brand guidelines, also referred to as brand book, brand standards or brand style guide, are a set of rules that define how a brand should be communicated to the world. Some are simple, incorporating...
View ArticleHow Design Influences Your Website Conversion Rate
Though the specific goals of any given website will vary, it is almost always intended to generate some type of action. Whether it’s a phone call, filling out a contact form, requesting a quote or...
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